Generative Engine Optimization – Easa Husain Al-Yousifi & Sons co.

The GEO & SEO Specialist makes sure Best Al-Yousifi is found, cited, and recommended

wherever customers now look for consumer electronics: AI assistants and AI search (ChatGPT,

Gemini, Perplexity, Microsoft Copilot, Claude, Google AI Overviews and AI Mode) as well as

traditional search engines. This position has 4 key roles:

1. AI visibility measurement (40%)

a. Conceptualize plan and build a GEO roadmap strategies

b. Build and maintain a priority prompt set (e.g. 200–300 prompts) covering categories,

brands, comparisons, price, and "where to buy in Kuwait" queries, in English and Arabic.

c. Track monthly, across the main AI platforms: brand mention rate, citation rate, share of

voice versus competitors, sentiment, and factual accuracy.

d. Maintain a testing log of changes made and their observed effect on AI answers

e. Manage technical access for AI crawlers (robots directives, rendering, page speed, feed

freshness) and recommend policy on AI bot access.

2. Content Path for AI answers (30%)

a. Plan and publish answer-first content: buying guides, comparisons, FAQs, specification

and warranty pages, and campaign landing pages, in English and Arabic.

b. Align content with the approved marketing calendar so that each monthly campaign has a

search- and AI-ready landing page.

3. Creating Structured Data Feeds & SEO corrections (20%)

a. Keep brand, showroom, product, price, and availability information consistent across the

website, Google Business Profile, Google Merchant Center, marketplaces, and third-party

listings.

b. Implement and maintain structured data Schema compliance and audits across the site.

c. Support link building and digital PR to strengthen domain authority

d. Carry out bilingual keyword research and optimize category, product, and campaign pages

(titles, content, internal links, schema).

e. Run technical SEO health: crawlability, indexation, site architecture, Core Web Vitals,

mobile experience, and Arabic content readiness

4. Performance Analytics-framework(10%)

a. Own performance review vs competitor (local, regional and international)

b. Build and maintain dashboards (GA4, Search Console, Looker Studio or equivalent)

covering AI visibility, organic traffic, and conversions.

c. Prepare a monthly performance report, a quarterly review with recommendations, and an

annual GEO & SEO roadmap and budget input.

Job Details

Preferred Candidate

Suite de l’annonce…