Senior CRM & Loyalty Lead – HRInvest
About The Client
A Kuwait-based organization operating within the food and beverage sector for more than a decade. Developing and managing a portfolio of restaurant concepts, the company oversees activities from concept development to daily operations, working across culinary, design, and operational functions to support consistent and structured business performance.
About The Role
The Senior CRM & Loyalty Lead is responsible for designing and managing customer loyalty and retention initiatives, including membership structures, reward mechanics, redemption rules, and customer benefits. This role owns digital customer engagement initiatives from a business/product side—covering roadmap, requirements, vendor coordination, testing, launch support, and ongoing improvements—while managing external UX/UI, development, CRM, loyalty, and technical partners. The role works closely with marketing, operations, finance, and branch teams to build customer segmentation and retention campaigns that are commercially sound, operationally realistic, and protective of brand equity.
Job Details
| Posted Date: | 2026-07-21 |
| Job Location: | Kuwait – Al Kuwait |
| Company Industry: | Accounting |
