Loyalty Specialist – Career Hunters

Job Purpose:

To drive customer engagement, acquisition, and retention through the development, implementation, and analysis of loyalty initiatives campaigns. The role combines strategic and operational responsibilities to ensure loyalty program effectiveness and data-driven growth.

Key Responsibilities:

Loyalty Program Management:

• Manage day-to-day operations of the loyalty program, including coins issuance, redemption, configuration, and reporting.
• Coordinate with internal departments (IT, Finance, ops) and external vendors for loyalty program performance and enhancements.
• Develop member-exclusive campaigns to drive frequency, basket size, and customer retention.
• Track loyalty program KPIs and campaign ROI.
• Monitor fraud, manage customer complaints, and process manual adjustments when needed.

Customer Data & Insights:

• Analyze customer behaviour, segments, and purchase patterns using loyalty and digital marketing data.
• Generate reports and dashboards to support strategic decision-making.
• Use insights to create personalised journeys and targeted offers.

Collaboration & Coordination:

• Liaise with IT, Operations, and CX to ensure loyalty program and campaigns are implemented smoothly.
• Support Kanzee events, launches, and cross-functional marketing initiatives.
• Work closely with platforms (e.g., WebEngage, philoshophic, etc.) to execute journeys and campaign flows.

Job Details

Preferred Candidate

Suite de l’annonce…